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Tag: Datacenter

the SAP and Intel Collaboratory

by on Oct.19, 2009, under Uncategorized

Driving Enterprise R&D: the SAP and Intel Collaboratory

I was in Northern Ireland today to announce the opening of a new joint laboratory with SAP focused on Cloud Computing and Sustainable IT. The SAP and Intel Collaboratory, as it’s called, will be located at SAP’s research center at the Titanic Quarter in Belfast.

The Collaboratory builds upon a history of very successful collaborations between the two companies, including the Co-Innovation Lab (COIL) in Palo Alto, California, the LinuxLab in Walldorf, Germany, and the Innovation Value Institute at the National University of Ireland. Intel and SAP are also partners on various European Framework 7 projects. The Collaboratory represents the natural progression of the research relationship between SAP and Intel. Its charter is to understand and drive enterprise computing in Europe such as Cloud Computing and Software-as-a-Service or SaaS. Using cloud-based services, businesses are beginning to “rent” IT, shifting capital expenditures on hardware to scalable, “pay-as-you-go” services. The implications of this shift touch almost every aspect of our products from the silicon microarchitecture through the software/solution stacks. The work at the Collaboratory will complement our internal research efforts in Cloud and Data Rich Computing, such as the Open Cirrus test bed.

Cloud computing is also driving up the size of datacenters which is leading to increased focus on energy efficiency and greater interest in sustainable IT. Beyond simply reducing the energy consumption of computing, sustainable IT applies the latest information and communication technologies to more efficiently manage the power grid, water supplies, and other large-scale resource management systems. The Collaboratory will be studying both: green “for” IT, and green “by” IT.

Additionally, through the Collaboratory we will work with academic institutions such as Queens University & University of Ulster to help develop more relevant research projects in these areas. I expect that as we build a network of industrial and academic research partners around the Collaboratory, it will emerge a leader in enterprise thinking in Europe.

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Citrix Launches Project “Open Door”, For Those Looking To Switch From VMware to XenServer or Hyper-V

by on Oct.16, 2009, under Storage

Citrix Launches Project Open Door, For Those Looking To Switch From VMware to XenServer or Hyper-V

Citrix Systems has announced a new program called Project Open Door that offers advanced virtualization management along with free support, training and conversion tools to customers switching servers from VMware ESX or vSphere to Citrix XenServer or Microsoft Windows Server 2008 Hyper-V.

Project Open Door helps ensure customers looking to expand their datacenters with XenServer or Hyper-V…

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Intel Proves Xeon 5500 Processors Are “Cash Machines for IT”

by on Oct.07, 2009, under Storage

Intel Proves Xeon 5500 Processors Are “Cash Machines for IT”

When Intel launched “Nehalem-EP,” more commonly known as the Intel Xeon 5500 Series processors back in March, we pointed out that their energy-efficient performance and other attributes lead to a very quick return on investment – as soon as eight months. Pat Gelsinger and Kirk Skaugen even referred to the new servers as literally becoming “Cash Machines for IT.”

Intel began its accelerated server refresh strategy in 2007 – we’re replacing aging servers on a regular basis to cut operating costs, avoiding incremental data center spending and increasing capacity to ensure ongoing innovation. This is especially important since our business computing demand is growing despite economic conditions. This is driven by the innovative design and manufacturing of our chips, which are smaller, faster, and contain an increasing number of features. Our server refresh strategy generated quick results, saving us $45 million in 2008, and we’re continuing to have enormous savings. Some might question the wisdom of a server refresh strategy in the midst of challenging economic times. We actually re-evaluated the strategy but further analysis showed that halting it would actually increase operating costs by $19 million.

An added bonus is the significant energy-efficiency benefits; the server refresh strategy is the No. 1 driver of Intel IT’s carbon footprint reduction. We are projected to reduce our carbon output by 4,000 metric tons in 2009 alone.

Speaking of Green IT, did you know that the newest ally for IT to help drive carbon-reduction and energy cost savings is the energy utilities? A prime example of this is the Energy Trust of Oregon, which offers cash incentives to motivate Oregon businesses to make energy saving investments. Intel gained access to a $250,000 incentive from them as a result of energy savings gained by replacing older servers with newer, more energy-efficient servers in our data centers.

“We applaud and support efforts to reduce datacenter energy consumption at companies from all industries in Oregon,” said Corban Lester, Program Development Manager for Energy Trust’s Data Center Initiative. “By replacing older servers with modern energy-efficient servers, Enterprise IT departments and small/medium business owners may be eligible for utility incentives for energy savings and can lower their operating costs and reduce the impact of their business on the environment.”

Customers such as DreamWorks, Oracle, Humana, and BMW, are just a few of the companies reaping sizeable benefits by refreshing their data centers with Xeon 5500-based servers. In fact, DreamWorks if positively giddy over the chip.

“Nehalem is—by a substantial margin—the fastest architecture we have ever used in the render farm,” said Derek Chan, head of digital operations, DreamWorks Animation. “It performs well on a per-core basis and the wide-open I/O bandwidth lets us keep all cores busy, much more efficiently than previous architectures.”

If you’re still not convinced, try using the Xeon Server Refresh Savings Estimator server to assess the value of replacing aging x86 hardware with Xeon 5500-based servers.

You can also check out this video of a press briefing our CIO Diane Bryant recently held where she and some Intel customers discussed the success of their server refresh strategies.

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